Display Advertising Display advertising appears throughout the East Lake Blister website. Advertisers have the ability to choose a specific section or run of the site (ROS) where the ad will randomly appear throughout the website. Ad size is 728 pixels wide by 90 pixels high and can be a gif, jpg, flash or video file. There are restrictions for animated gif, flash and video files. Please download the media kit for complete details. Billing for this type of advertising is on a cost per thousand impressions. You can set a daily budget for directory advertising.     Classified Advertising Classified advertising appear in the Market Place on the East Lake Blister website. We offer standard classified advertising and expanded classified ads for Automotive and Real Estate sections. Billing for this type of advertising is based on length of run. You will be able to set the number of days and when your classified advertising displays.